Organize
Map every sellable asset by location, availability, audience, price and history.
Sponsorship Management Software
Manage available opportunities, sponsor requests, contracts and renewals in one connected platform. Vivid links what you sell to where it runs and the results you can measure, helping your team spend less time piecing together spreadsheets and reports.
The complete sponsorship lifecycle
Organizations can govern the entire program while local teams retain the detail they need to sell, deliver and improve each sponsorship.
Map every sellable asset by location, availability, audience, price and history.
Publish approved opportunities and connect each inquiry to the sponsor relationship.
Tie the contract, exact assets and active campaigns together in one record.
Review engagement by asset, with deeper outcomes where compatible tracking and validation are configured.
Use shared performance evidence to improve, expand, reprice and resell.
Inventory your team can act on
Organize opportunities by location, program or event, then drill into individual placements. Stadium signs, gym banners, event sponsorships and publication ads can each carry their own price, term and availability.
Keep inventory availability distinct from contract dates and campaign activity. A sold placement may belong to a future event; its campaign does not have to be running today.
Plan your school sponsorship packages and follow a practical guide to finding local business sponsors.
Publish approved opportunities through the Vivid marketplace. Prospective sponsors can choose an opportunity and submit their information for review. Carry the approved selection into the sponsor account, contract and campaign setup.
Review the agreed placement, term and sponsor details together. At renewal, use the relationship history and available performance evidence to discuss the next term.
Illustrative school example
A school lists a stadium sign for a season. A local restaurant selects it and submits a sponsorship request. The school reviews the request, records the agreement and connects the sold placement to the restaurant and its campaign.
The sign’s QR code sends families to the restaurant’s offer. The school and sponsor can review recorded scans. Where compatible website or purchase tracking is configured, validated outcomes can be connected to that campaign.
Before the next season, the team reviews the agreement and recorded results with the restaurant. This is an example workflow, not a claim about actual customer performance or a guaranteed renewal.
The sponsorship fee is revenue for the school. Purchases attributed to the restaurant’s campaign are sales for the sponsor. Report them separately.
A scan records engagement. An offer click records intent. A completed, validated transaction establishes a purchase. Do not turn scan counts into assumed sales.
How physical placements connect to revenueSchool advertising and sponsorship managementFor organizations and sponsors
Organizations gain control and revenue visibility. Sponsors can review recorded performance for the placements they purchased.
Common questions
It organizes sponsorship opportunities, sponsor relationships, agreements and renewals. Vivid also connects individual physical placements with campaign measurement, so teams can review what was sold alongside recorded results.
No. Schools are a core use case, alongside organizations, venues and event programs that sell advertising or sponsorship opportunities. Explore Vivid for schools and organizations or our nonprofit event and corporate sponsorship workflow.
No. Available reporting depends on the selected service and tracking setup. Deeper website activity, conversions, revenue and ROI require the appropriate performance capabilities and a supported way to validate outcomes. Review Vivid pricing and capabilities before choosing a setup.
Bring a sample inventory list, current sponsorship terms, your request and approval process, and the reports sponsors ask for. We can use those to discuss how your program would fit.
Your sponsorship opportunity
Build a company-specific map of the sponsorship assets, workflows and outcomes Vivid can connect. You can also calculate event ROI using actual costs, qualified leads, conversions and attributed revenue.
Request a Sponsorship Demo